The Creating Content in a World with AI and Script Writing with a Cocktail Episode

This week, Jeff Clark turns the tables on Ian Truscott, asking the questions as Ian shares 5 tips for content marketing in a world of AI and Robert Rose goes all Hollywood with some advice on using scripts.
In this week’s episode, the Marketing Studio Jeff Clark, our resident Rockstar CMO strategic advisor and former Research Director at SiriusDecisions/Forrester turns the tables on our host Ian Truscott and asks for his tips on content marketing in a world of AI.
In the Rockstar CMO virtual bar Robert Rose, Chief Trouble Maker at The Content Advisory, shares a cocktail to end the week and leveraging his Hollywood experience, shares his tips on working on and reading from a script.
Enjoy!
—
The people:
As mentioned in this week’s episode:
- Our experiment in AI-generated marketing content - Mamby Pamby Land
- The coverage of the AI-generated track - Heart on My Sleeve - on the Verge
- Robert’s company: The Content Advisory
- Robert’s book website: Content Marketing Strategy
- Robert’s “Rose Colored Glasses” column for CMI.
Rockstar CMO:
- Rockstar CMO on the web, Twitter, and LinkedIn
- Previous episodes and all show notes: Rockstar CMO FM
Track List:
- Piano Music is by Johnny Easton, shared under a Creative Commons license
- We’ll be right back by Stienski & Mass Media – on YouTube
- Heart on My Sleeve by AI Drake Ft The Weeknd on Youtube.
Listen on: Apple, Amazon, Spotify or wherever you get your podcasts
Learn more about your ad choices. Visit megaphone.fm/adchoices